
“It’s true: the likes of Dragon’s Den, HBO’s Silicon Valley, and podcasts like StartUp give the impression that building a business is as simple as having a good idea and finding some money to implement it. In reality, anyone who has actually tried to do it knows that it’s sleepless nights, dramatic highs and lows, and a willingness to change your product or service if there simply doesn’t seem to be a market fit. The only thing that’s certain about being an entrepreneur is that it is incredibly hard work – anyone who starts on the entrepreneurship journey learns that pretty quickly. I’d like to think that on balance, most people who decide to take the plunge, do so with the earnest intention of being successful. And once you’ve invested your heart and soul in an idea, walking away isn’t as easy as it might seem.”
Lopo Champalimaud
CEO & Co-Founder
Wahanda
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