What were your biggest learnings at MIP,IOD,Teneo and your time as Editor in Chief at City AM (2015 to 2020) and how have you sought to apply them this time?
I started my career at MIP, a small Westminster PR firm that was run by a former Fleet Street hack called Nick Wood. Nick ran the office like a newsroom and I gained a lot of experience in the mechanics and operations of the news industry. I even picked up the lingo and learned how to drink a lot at lunchtime. Those were the days. I left MIP to do a Masters in Journalism, from where I went to the IoD as chief spokesperson for the business lobby group, interacting with the media on a daily basis. That was good grounding for my move to City AM in 2025, though it’s fair to say it was still a surprise move. I had to learn on the job, and fast. After 5 years I moved into corporate comms at Teneo, advising some of the biggest companies on a range of complex issues. It was fascinating work, and useful to be on the other side of the fence for a while. On moving back to City AM last summer, it was immediately clear how much the job had changed in my absence. I returned to find new owners, a new office, new government, new team and a new commercial reality in the news industry. But I’m pleased to say that much of what of loved about the job the first time round remains; good old fashioned journalism with an entrepreneurial spirit.
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