What advice would you give to Founders looking to raise funds in the current climate and what Terms should they focus upon?
Founders are naturally wary of lower valuations in the current climate, but this market reset should not spook early stage businesses. For SMEs that are hopefully years off an exit, valuations are not the ultimate mark of success and should not be overly embellished. With future financing, valuations will likely increase, and an accurate number will reduce the likelihood of a later down-round.
Attracting financing is crucial for any startup looking to grow, but founders should also take the opportunity to carefully select investors who can help guide their business and realise their vision. It’s a two-way street.
What do you see as the key pitfalls that can sink a startup?